Public Issue S.A.

Founded in 2001 by Yiannis Mavris, Public Issue is today one of the leading opinion polling companies in Greece.

Public Issue became widely known when it established the use of telephone polling in Greece to estimate voting intentions, but also to make accurate forecasts, in parliamentary elections in 2004 and 2007.

The company has an advanced data collection system – the Public Issue Contact Center – with 24 workstations.

It is a member of the World Association for Public Opinion Research (WAPOR), the European Society for Opinion & Marketing Research (ESOMAR) and the Association of Greek Market & Opinion Research Companies (SEDEA).

Services

Public Issue provides a range of integrated services involving the design, implementation and analysis of public opinion and specific population surveys, either on a subscription basis or ad hoc.

The company has acquired a high degree of specialization in political and electoral research, media research, social research and consumer behavior research.

Publications

Public Issue’s research activities are complemented by its publications. The results of its most important surveys are published each year in a separate volume (Barometer 2006, Barometer 2007).

Human Resources

Public Issue comprises a team of young scientists who have worked together constantly and effectively over the past decade.

Their interests cover a broad spectrum of specializations, including political science, economics, sociology, social psychology, statistics, biostatistics, data mining, operational research and decision-making theory, media and communication, the Internet and new technologies.

The company has 14 permanent employees in a scientific or administrative capacity, along with 55 interviewers occupied on a part-time basis.

Clients

Cyprus Broadcasting Corporation (CyBc)
Ethniki Insurance Group
FORTUNE ADVERTISING SA
Foundation for Economic & Industrial Research (IOBE)
Hellenic Audiovisual Institute (IOM)
Kathimerini newspaper
Ministry of Education, Lifelong Learning and Religious Affairs (ΥΠΔΒΜΘ)
National Bank of Greece (NBG)
National Technical University of Athens (NTUA)
REDS - Real Estate Development Services SA (REDS SA)
SKAI radio
SKAI television
Technical Chamber of Greece (ΤΕΕ)
Transparency International - Greece
University of Athens - Faculty of Communication & Mass Media
World Wildlife Fund (WWF)